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NPA are delighted to once again be partnering with Top Oil as the official fuel sponsor for this year’s Ploughing.   Highlighting this successful pairing, over 100 road sign billboards have been erected at strategic locations throughout the country for this epic event which takes place from September 19th to 21st.

With visitor enjoyment levels always at the forefront of the NPA’s consideration this year will see the length of trakway increased to a massive 30km for ease of movement throughout the site in Screggan, Tullamore, Co Offaly.

At this week’s launch, Managing Director of the NPA, Ms Anna May McHugh, along with management staff from Top Oil and the Top Oil mascot Mr Ted, erected the first of these advertisements. As the billboard went up, Ms McHugh spoke of how she looked forward to working very closely with Top Oil in the run up to the Championships and stated “I am delighted that Top Oil have come on board again this year as sponsorship partners of the event. Top Oil are a very well-known brand throughout Ireland and instantly recognisable throughout the rural community”.

“As one of our sponsorship partners, Top Oil bring much to the table in terms of supporting the Championships. As an organisation, they have a great appreciation of the importance and impact events such as the Championships have on both the national economy and the local community.”

Martin Daly, Sales & Marketing Director expressed how Top Oil look forward to this year’s Championships “We are proud to be providing Quality Oil to the local communities of Ireland for over 200 years and are delighted to be supporting this prestigious event for the fourth consecutive year.
There is always great excitement throughout our nationwide network of Top Oil depots and retail sites about the ploughing and this year is no different.

We are really looking forward to once again working closely with The National Ploughing Association and demonstrating the synergies of our two Irish brands and the importance of local communities to each of our businesses, we both believe in quality and safety, value for money and adding to our customers experience, many of which we hope to welcome onto our new look Top Oil stand from the 19th – 21st September.”

Last year’s National Ploughing Championships was attended by a record breaking 283,000 visitors and this year promises to be even better with over 1,700 diverse and exciting exhibitors already booked in.

EXHIBITOR STAND SPACE IS ALMOST FULL WITH 12 WEEKS TO GO
NPA Managing Director Anna May McHugh said “Due to unprecedented demand bookings for this year’s National Ploughing Championships are at an all-time high. We are delighted that so many have already committed to Ploughing because that is a real seal of approval for the event. It is the primary aim of the NPA to make the event better every year for visitors and exhibitors alike and early bookings give us much more time for the optimum site design and layout.”

“There is phenomenal worldwide interest with exhibitors coming from far flung countries such as Turkey, the USA, UK, Germany, Belgium, New Zealand, France and the Netherlands to have a presence at Europe’s largest outdoor event.”

“This year the core agricultural machinery companies, as always will be the anchor exhibitors of the championships showcasing hundreds of thousands of euros worth of the latest technology. The NPA are also at the planning stage of a few new initiatives in the machinery sector of the event which will add an interesting dimension together with a range of new exhibitors featuring in Screggan, Tullamore, Co Offaly from September 19th to 21st, creating a thrilling mix for visitors.”

“With record crowds of 283,000 visitors in attendance last year and with the site in Screggan proving to be a phenomenal success, signals would suggest another “great ploughing” is on the way.”

There is no doubt that the entrepreneurial spark is alive and well in Ireland with an unprecedented number of diverse and exciting businesses, exhibiting at the “Local Enterprise Village” at this year’s Ploughing Championships.

The Livestock Arena, Food and Lifestyle Villages are almost fully booked with the huge “dome” back again featuring over 100 exhibitors. The motor arena will be significantly bigger following hugely positive feedback in this sector last year. The dairy sector will be very well catered for with many new additions, which is particularly reflective of the times we are in and the huge surge in interest in this area.

The popular Innovation Arena is set to make a very welcome return with ground breaking technologies and cutting edge ideas that will amaze. There are only a few days left to enter – please see www.innovationarena.ie.

All of the firm favourite traditional attractions are set to return this year such as Fashion, Meggers, Sheep Shearing, Hunt Chase, Pony Games, Live Music and Dancing, Vintage Ploughing, Threshing, Sheep Dog Trials, Loy Digging, with celebrities and well known faces everywhere Ploughing 2017 is not to be missed.
In the ploughing stakes a particularly strong programme has attracted entries from all around the country and Northern Ireland bringing the number preparing to plough in Offaly over 300 for the 3 days. There has been a substantial increase in this year’s Novice class bringing the total to over 20 entrants, which proves great interest in the next generation of ploughers.