#NDCDome at #ploughing: Block 3/ Row 21/ Stand 306
Rugby professionals Rob and Dave Kearney will join the National Dairy Council on the first day of the National Ploughing Championships, Tuesday 23rd September, 2014, from 12 noon to 2.30pm. At 2.00pm Rob and Dave will judge the NDC Welly Line Out, charged with selecting unique, colourful or characterful wellingtons.
Rob and Dave Kearney are ambassadors to the NDC, helping to highlight the importance of starting good habits young in relation to diet and exercise; showcasing the natural goodness of Ireland’s pasture based dairy farming and promoting the positive role that milk may play in a number of aspects of sports nutrition, based on emerging scientific research in this area. They feature in an NDC advertisement campaign (It All Starts Here) filmed on the farm in the Cooley Peninsula where Rob and Dave grew up.
NDC Supporting Era of Opportunity for Irish Dairy Sector
Celebrating its 50th Anniversary, the National Dairy Council says that it will continue to work with policy makers and stakeholders to promote the nutritional goodness and quality of our pasture based dairy farming produce.
“An era of unprecedented opportunity lies ahead for the dairy sector which will make a big contribution to our economic recovery,” says chief executive Zoë Kavanagh.
“The milk quotas which have been restricting dairy farmers will be removed in 2015. This is an exciting time as the body of scientific evidence supporting the benefits of dairy as part of a balanced diet is continuing to grow. Evidence-based nutrition guidance, and the encouragement to put these guidelines into practice, can help result in a healthier population overall,” said Ms. Kavanagh.
“There are also innovative and expanding ranges of dairy products available to consumers, more opportunities for dairy ingredients and for Irish exports. Ireland has superb standards of dairy farming, access to lush green grass which creates a sustainable grazing platform and a superb track record for quality dairy produce. These are solid foundations for the future.”
Dairy Diversity & Action Packed Programme at NDC Dome
Chef Phelim Byrne will showcase the many versatile ways we can enjoy Irish milk, yogurt, cheese, butter and cream in some tasty recipe ideas at four free cookery demonstrations each day of the ploughing. They are taking place in the NDC Dome at 11.00am, 1.00pm, 2.30pm and 3.30pm, with themes including “Baking Bliss,” “Love The Leftovers,” “Meals in Minutes” and “Afternoon Tea.”
Broadcaster and designer Brendan Courtney will join the NDC on Day 2, Wednesday 24th September from 12 noon until 3.00pm. He will launch two new NDC consumer leaflets on ‘Nutrition and You’, and will chat live in the NDC Dome with Dr. Catherine Logan, NDC Nutrition Manager, about being the ‘Best Version of You’ with guidance on healthy eating, activity, grooming, fashion and communication. ’
Wednesday 24th September is also designated World School Milk Day by the UN (United Nations) Food & Agriculture Organisation (FAO).
Food and farming broadcaster Suzanne Campbell and eight-time All -reland hurling Champion Eddie Brennan will be with the National Dairy Council at the ploughing on Thursday, 25th September, from 12 noon until 3.00pm.
You can find out more about the work of the National Dairy Council on its website www.ndc.ie. You can also find the National Dairy Council on Facebook/NDCIreland or follow on Twitter @NDC_ie